The MLM Revolving Door Syndrome


In the 15+ years I've been involved with network marketing, the number of people who come and go never cease to amaze me! Sometimes it seems like a revolving door.

On the positive side, thousands of new people discover network marketing all the time. They have always wanted to start their own business and are attracted by the huge income potential of MLM. Or they need a part-time source of income. Or, perhaps they've been caught up in the huge, never-ending layoffs and corporate downsizing that seem to be a permanent part of the new information-driven economy. They see network marketing as a way to escape the Rat Race forever!

Whatever the reason, they are entering this industry in droves. And that is good news for you and I!

On the negative side, however, most of these people flounder around for months, or even years, like a fish out of water, and never really discover how to make network marketing work for themselves. They buy into too much of the hype and half-truths that seem to proliferate in MLM advertising, expecting a large income in just a few months without much work or investment.

Unfortunately, some of us continue to promote this image of network marketing, even though we know it is completely untrue!

Perhaps that explains why so many newcomers believe that all they have to do to be successful is just send out a bunch of spammy emails and the money will come rolling in!

I've spent a lot of time and effort showing the newcomers in my downline the kind of work that is necessary for success. But all too often, these newcomers pay little attention to it. They've seen all the ads telling them that they don't have to do any work, that a certain program practically builds itself, or their upline will be giving them massive amounts of spillover.

They don't seem to understand that this is a business, not a chain letter game. And all too often, this is partly our fault. Some of us are so eager to sign up new distributors that we'll tell them anything.

So our MLM newcomer may run out and send out a few over-hyped, anonymous emails to a cheap list and then wait for the money to roll in.

When nothing happens, our unhappy newcomer then decides "the program doesn't work." (How many times have you received an MLM mailing with the words "This one really works" in the subject line? I get them all the time).

That starts our newcomer on a frustrating journey from one MLM program to another. They may join 5 or 6 all at once on the theory that at least one must work! They may sign up under a sponsor that promotes the "program of the month," and jump into everything new that comes out. Never does it enter their mind that "programs" neither work nor don't work!

What does or does not work is their personal success system. A good network marketer can earn a huge income in even the worst of programs, with the poorest compensation plans. But the best program in the world is not going to work for someone who doesn't understand how to be a successful network marketer and businessperson!

Some of these people finally do learn how to be successful. Usually it is only after wasting a lot of time and money. Unfortunately, most people finally quit in disgust and go out and give network marketing a bad name to their friends and family! And that makes it all the harder for the rest of us.

How many prospects have you talked to who tell you that their best friend "lost his shirt" in one of those "MLM pyramid scams?"

Contrary to popular belief, it takes training and education and investment to become a successful network marketer. No doctor was born with the knowledge of how to practice medicine. Nor was any successful network marketer born with the knowledge of successful recruiting and downline support.

Network marketing requires knowledge of effective marketing techniques, salesmanship, and basic business skills. If you are doing it online, it also requires computer and Internet skills, too.

On top of that, it requires the ability to work with people, the ability to follow a plan, discipline, and ongoing investment.

Fortunately, with the proper training, none of this is very difficult to learn. We hear a lot about "duplication" in this industry. And that is really all duplication is: learning effective techniques, using them, and teaching your downline to do exactly the same thing.

As professionals, it is essential that we pass that along to the downline we are building. I am tired of seeing so many newcomers pass through the revolving door. And I'm tired of hearing people refer to our business as a "pyramid scam."

Network marketing is a wonderful business. Almost anyone can learn to do it effectively and profitably if they are taught and if they have the desire.

It offers average people the means to a large income without a large initial investment. (But that doesn't mean it doesn't require investment). And it offers us the personal freedom and time to pursue other goals in life, unlike most corporate jobs.

This is the real message we should be sharing with prospects, not the hype that abounds online. We may sponsor a few less people. But I suspect that we won't be sponsoring so many people that are in and out of the revolving door giving our business a bad name.

(c) 2004 by Linda J Bruton

http://www.mlmmillionaire.com

Linda Bruton has been a full-time network marketer for over 15 years. Be sure to visit her Network Marketing Tips weblog for weekly tips, tricks, secrets and resources for building a full-time MLM business online.

http://www.mlmmillionaire.com/blog/





Latest News:



Site: Yahoo! News Search Results for news
[News] 5 O'Clock Shadow
News you can't leave work without: Asamoah makes a deal News of record
News of record reports for Chelan and Douglas counties Newport News police seek help on thefts from cars
NEWPORT NEWS A rash of summer-night car break-ins and vandalism has police asking the public for help, and warning them to lock their vehicles. Newport News hit with rash of car break-ins
NEWPORT NEWS -- Police are asking for help in solving a large number of car break-ins and vandalism cases in Newport News. According to police, 134 cases were reported in the area between J. Clyde Morris Blvd. and Oyster Point Road since June 1. Most of the incidents were between J. Clyde Morris and Middle Ground Blvd. and happened during the early evening hours. Police say many thefts happened ... NEWS ALERTS: Sign up to get breaking news on your mobile phone
Get breaking local news as it happens. Enter your phone number: Standard Messaging Rates or other charges apply. To Opt-out text STOP to 4INFO (44636). For more information text HELP to 4INFO (44636). Contact your carrier for more details. Powered by 4INFO. Newport News police search for suspects in string of car thefts
Newport News detectives are seeking assistance from the Community, in solving a large number of cases involving damage to, and larcenies from, cars. Newport News police seek information regarding larcenies and property damage
NEWPORT NEWS -- Police are investigating 134 cases of damage to cars and larcenies from cars that occurred between June 1 and July 25, according to police. News in brief
Here are a selection of brief news items from this week?s paper edition, and possibly a few news briefs that didn?t make it in the paper. Newport News townhouse damaged by fire
NEWPORT NEWS A townhouse in the 1000 block of Willow Green Drive was damaged by fire this morning, fire officials said. One of the residents had minor burns to his hand, a Fire Department news release says. An off-duty city firefighter/medic helped evacuate the adjoining homes. News of the Past
who has deep genealogical roots to Winston County, provides news from past editions of the Winston County Journal. The Winston County Board of Supervisors posted a notice of the new "Dog Law" which was passed in the July term.

Site: news - Google News
Arizona News Round Up - San Francisco Chronicle (blog)

msnbc.com

Arizona News Round Up
San Francisco Chronicle (blog)
Just hours before Arizona's new immigration law went into effect a US district judge put a hold on the controversial sections including ...
Fox News Poll: 72 Percent Say Government Not Enforcing Immigration LawsFOXNews
AP Top News at 1:45 pm EDTThe Associated Press
AP Top News at 12:10 pm EDTThe Associated Press
New York Times -Huffington Post (blog) -Houston Chronicle
all 6,170 news articles »
Fox News Poll: Republicans Garner 11-Point Lead in Midterms - FOXNews

The Hindu

Fox News Poll: Republicans Garner 11-Point Lead in Midterms
FOXNews
A Fox News poll released Thursday finds that if Americans were heading to the voting booth today, they would back the Republican candidate in their district ...
AP Top News at 6:25 pm EDTThe Associated Press
Mercury News editorial: Disclose Act deserves a vote on the Senate floorSan Jose Mercury News
First thoughts: More controversy, challenges, and distractionsmsnbc.com (blog)
CBS News -New York Times -Huffington Post (blog)
all 3,307 news articles »
Bret Baier Refutes Howard Dean Claim About Fox News Coverage Of Shirley Sherrod - Huffington Post (blog)

Vanity Fair

Bret Baier Refutes Howard Dean Claim About Fox News Coverage Of Shirley Sherrod
Huffington Post (blog)
Fox News' Bret Baier struck back at Howard Dean Wednesday, refuting Dean's charge that Fox News had improperly hyped the Shirley Sherrod story in the hours ...
Fox News admits 'a breakdown' on Shirley Sherrod storyPolitico (blog)
Obama: Sherrod 'Deserves Better' for 'Bogus Controversy'ABC News (blog)
Sherrod and WikiLeaks: A tale of 2 media frenziesMiamiHerald.com
Washington Post (blog) -CBS News -Dallas Morning News
all 1,435 news articles »
News Cycle Turns in BP's Favor - Wall Street Journal (blog)

The Guardian

News Cycle Turns in BP's Favor
Wall Street Journal (blog)
Now, just a couple of days after Hayward threw in the towel and resigned for the good of his company, the news cycle appears to have turned in BP's favor. ...
AP Top News at 4:15 am EDTThe Associated Press
Oil vanishes from surface of GulfHindustan Times
Oil Plumes Vanish; "Dead Zones" Remain ThreatCBS News
Winnipeg Free Press -FOXNews -Houston Chronicle
all 4,711 news articles »
Bullfighting ban is good news for animal welfare in Catalonia - Telegraph.co.uk (blog)

msnbc.com

Bullfighting ban is good news for animal welfare in Catalonia
Telegraph.co.uk (blog)
Was bullfighting banned for political reasons? Photo: AP The vote by the Parliament of ...
Ricky Gervais and Pamela Anderson Delighted With Bullfighting BanPeace FM Online
Bullfighting ban in Catalonia seen by some as anti-SpanishGlobe and Mail

all 1,022 news articles »
Daley: Michigan oil spill worse than Asian carp - Chicago Tribune (blog)

New York Times (blog)

Daley: Michigan oil spill worse than Asian carp
Chicago Tribune (blog)
Who's paying for it, and who had the oil spill in the Kalamazoo River, because it's flowing into Lake Michigan," Daley said at a news conference to announce ...
Enbridge scrambles to contain Michigan pipeline spillVancouver Sun
Michigan oil spill: Could this have been prevented?Detroit Free Press
Enbridge oil not expected to reach Lake MichiganCBC.ca
CTV.ca -Globe and Mail (blog) -Winnipeg Free Press
all 2,443 news articles »
Shocked relatives await news after Pakistan crash - BBC News

msnbc.com

Shocked relatives await news after Pakistan crash
BBC News
BBC correspondents have been talking to those awaiting news of their loved ones. A large number of relatives and friends of those who were on the flight ...
AP Top News at 7:28 am EDTThe Associated Press
UK & World News: 152 people killed as Airbus crashes in PakistanScottish Daily Record
Pakistanis rush to scene: 'I just wanted to help'msnbc.com (blog)
Aljazeera.net -ABC News -CTV.ca
all 3,397 news articles »
Chelsea Clinton Wedding Likely to Limit Airspace - CBS News

msnbc.com

Morning business news - RTE.ie

Earthtimes

Morning business news
RTE.ie
... that the global economic picture continues to improve and any signs that a double dip recession can be avoided is only good news for the Irish economy. ...
Boeing, Beige Book Snap Street's Winning StreakForbes
Oil prices climb higherAFP
US stocks fall on weak economic dataChannel News Asia
Reuters -The Associated Press -Los Angeles Times
all 1,158 news articles »
Terrell Owens signing with Cincinnati Bengals means bad news for Antonio ... - ESPN

ESPN

Terrell Owens signing with Cincinnati Bengals means bad news for Antonio ...
ESPN
Adam Schefter has reported that Terrell Owens signed a one-year, $2 million contract with the Cincinnati Bengals on Tuesday, ...

and more »

MORE RESOURCES:
Site: Yahoo! News Search Results for network marketing
Network marketers wanted. KL/PJ area only.

Category: Jobs: TV, Film & The Arts User : Ryan846 Date : Thursday, 29/07/10 - 17:48PM Description : Network marketers wanted. KL/PJ area only. Which network marketing company pays u 100% commission? How many network marketing companies have a monthly maintenance of BELOW RM100? Don't like the hassle of delivering PHYSICAL products to ur customers? This product can be delivered ELECTRONICALLY ... Network Equipment Technologies Announces Financial Results for First Quarter of Fiscal 2011

FREMONT, CA--(Marketwire - July 29, 2010) - Telecommunications equipment maker Network Equipment Technologies, Inc. ( NASDAQ : NWK ) today reported results for its fiscal first quarter, ended June 25, 2010. TMP Directional Marketing Selects Silver Peak Systems for WAN Optimization

SANTA CLARA, CA--(Marketwire - 07/28/10) - Silver Peak Systems , the leader in data center class Wide Area Network (WAN) optimization, today announced that TMP Directional Marketing (TMPDM), the largest local search marketing agency, has selected Silver Peak NX and VX appliances to optimize remote user access to centralized applications, including Microsoft file servers, email, and the company's ... Hotel Internet Marketing by 2013... Are we on Track? | By Jitendra Jain (JJ)

I came across a piece I'd written about 17-18 months ago on the future of hotel internet marketing. The article talked about 5 broad tech trends that I thought would radically alter the way we approached digital / internet marketing for hotels back at the end of 2008. I thought it'd be fun to take a re-look at the article and see how far we've actually come in the last year or more and if those ... Marc Anthony Set for Latin American, U.S. Tour

Cardenas Marketing Network announced that tickets for all U.S. shows featuring five-time Grammy Award winner Marc Anthony and his highly anticipated 2010 U.S. Tour will go on sale Friday, July 30 at 10:00 a.m. via Ticketmaster outlets nationwide. MTS launches commercial LTE network in Uzbekistan

(Telecompaper) Mobile TeleSystems has commercially launched a network based on LTE technology in Uzbekistan. The network operates in the 2.5-2.7 GHz band and covers the downtown area of Tashkent. MTS plans to expand coverage significantly in future, using the 2.5-2.7 GHz frequencies in major cities and the 850 MHz band in smaller towns. MTS subscribers can now access data transfer rates of up to ... StrongMail snaps up two US marketing agencies

Email and social media marketing firm StrongMail has acquired Conversa Marketing and Magnetik, two New York-based interactive marketing agencies with services ranging from email and social media marketing to web design and customer relationship management. Citigroup's Medina-Mora Plans `Multi-Year Investments' for Consumer Bank

Citigroup Inc. , with a U.S. branch network one-sixth the size of rival Bank of America Corp.?s , plans ?multi-year investments in people, infrastructure and marketing? to expand its North American consumer business, regional head Manuel Medina-Mora wrote in a memo. Lynne Frank Named Executive Vice President, International Marketing, at Warner Bros. Pictures

BURBANK, Calif.--(BUSINESS WIRE)--Lynne Frank has been named Executive Vice President, International Marketing, at Warner Bros. Pictures, it was announced today by Sue Kroll, Warner Bros. Pictures? President, Worldwide Marketing. In the newly created position, Frank will work with Kroll and the international marketing executives to create, innovate and implement the Division?s day-to-day ... Networkers wanted. KL/PJ area only

Category: Rent & Roommates User : Ryan846 Date : Thursday, 29/07/10 - 17:46PM Description : Network marketers wanted. KL/PJ area only. Which network marketing company pays u 100% commission? How many network marketing companies have a monthly maintenance of BELOW RM100? Don't like the hassle of delivering PHYSICAL products to ur customers? This product can be delivered ELECTRONICALLY, ie ... Site: network marketing - Google News
Jeane Leonard Joins CarbonCopyPRO - WebWire (press release)

Jeane Leonard Joins CarbonCopyPRO
WebWire (press release)
As a Network Marketing Professional, Jeane Leonard has inspired and trained many distributors in her Network Marketing Career and her Multi-Level (MLM) ...

MEDIA ADVISORY: LiveWorld Hosts Webinar on Best Facebook Marketing Practices ... - MarketWatch (press release)

MEDIA ADVISORY: LiveWorld Hosts Webinar on Best Facebook Marketing Practices ...
MarketWatch (press release)
LiveWorld is the social network marketing company for those who want to acquire, engage and build relationships with customers through social networking and ...

and more »
Pervasip's VoX Communications Surpasses 20000 Voice over Internet Lines - MarketWatch (press release)

Pervasip's VoX Communications Surpasses 20000 Voice over Internet Lines
MarketWatch (press release)
In the world of social network marketing, customer acquisition can be very rapid and overwhelm a company not prepared in their back office. ...

and more »
Youngevity® and Escape International, Inc Join Forces - PR Web (press release)

Youngevity® and Escape International, Inc Join Forces
PR Web (press release)
Youngevity® is well-known in the network marketing industry for its emphasis on high-quality mineral and liquid nutritional products, and is the only ...

Trivani International Creates Toxin Free Toothpaste - PR Urgent

Trivani International Creates Toxin Free Toothpaste
PR Urgent
Trivani International is a network marketing company who is dedicated to providing quality products to their consumers. All of their products are toxin free ...

WellTek Subsidiary Forms Strategic Partnership With Global Network Marketing ... - MarketWatch (press release)

WellTek Subsidiary Forms Strategic Partnership With Global Network Marketing ...
MarketWatch (press release)
XoomaWorldwide.com), a global network marketing company, in which the two companies have collaborated to bring more than 200000 new users, cutting edge ...

and more »
WellTek Subsidiary Unveils Platform for Integrating Network Marketing With ... - MarketWatch (press release)

WellTek Subsidiary Unveils Platform for Integrating Network Marketing With ...
MarketWatch (press release)
Furthermore, according to Direct Selling News, well over $70 billion dollars in revenue was generated in 2009 by the top 100 network marketing companies. ...

and more »
Zurvita to Introduce New Business Tools and Revolutionary Product Initiatives ... - MarketWatch (press release)

Zurvita to Introduce New Business Tools and Revolutionary Product Initiatives ...
MarketWatch (press release)
In addition, Zurvita Network Marketing Veterans will discuss and introduce new business tools to help attendees explore and capitalize on the Zurvita ...

and more »
Loyalty Pays $100000 at DC Marketing Firm - U.S. News & World Report (blog)

Loyalty Pays $100000 at DC Marketing Firm
U.S. News & World Report (blog)
Snyder, who in 1999 started New Media Strategies, a social network marketing firm, out of his Capitol Hill apartment, has just taken staff loyalty to new ...

and more »
Businesses can learn from the Old Spice Man viral marketing campaign - msnbc.com

msnbc.com

Businesses can learn from the Old Spice Man viral marketing campaign
msnbc.com
... a long-neglected ? if not forgotten ? Procter & Gamble brand unleashed a social media blitz that may have changed the rules of social network ...

and more »
Home | Site Map | Resource Links