How to Change Somebody's Mind


Believe me, it's not easy! And sometimes, it doesn't work at all.

But while researching my book on how to produce more memorable writing, I stumbled upon these "mind changing" ideas from multiple sources.

Remember, I'm a writer, not a psychologist. So the methods shown here come mostly from writers and speakers who've successfully altered perceptions through presentations and persuasive reports.

1. Wear the other person's shoes - Ask questions to find out why someone holds a completely different view from yours.

2. Ask that person to amplify his/her position - Are your opponent's views based on actual data, or on disputed or second-hand information that might be challenged?

3. If that person's views are based on data, is the source of that data credible?

4. What common positions do you hold? Politicians can often win a hostile audience by first discussing values everyone shares. If we can agree on common goals, perhaps readers/listeners will follow us when we lead them down new pathways.

5. Can some position be compromised? In negotiations, I often give away a small point in order to show willingness to arrive at an agreement.

6. Point out your side's best points. Remember the fence-painting episode from "Tom Sawyer"? Tom makes his task seem so appealing his friends offer him all sorts of prizes if he'll let them participate.

7. Speaking of "good points" - Sometimes negotiation can become a "listing" contest. Can you reinforce your position by listing a number of positive things about your proposal? Example: "Ten reasons you should vote for Proposition A."

Rix Quinn offers lots of writing and persuasive ideas in his book "Words That Stick." It's available from your local bookstore, or http://www.amazon.com/exec/obidos/ASIN/1580085768/qid/





Latest News:



Site: Yahoo! News Search Results for news
News 8 Red Cross blood drive in Orange
News 8 and the Red Cross are teaming up again today for a 'Remembering 9/11 Blood Drive'. News Near You for Sept. 10
NEWS NEAR YOU HanoverThe annual winterization program in Hanover County is accepting applications from low-income, elderly or disabled homeowners and volunteers who want to help them. News by location
Get local and national news updates via E-mail. Duke University School of Nursing will offer several graduate courses in Fayetteville in 2011. Participants will meet once a month at the Southern Regional Area Health Education Center at 1601 Owen Drive. Each course will involve online learning. News media giants tap new media to stay alive
Traditional news media outlets are staving off their much-reported impending demise by learning to use the very social media tools that are supposedly clobbering them to death. News 8 Follows First-Year Teacher
Throughout the school year, News 8 will follow Darryl Wende during his first year of teaching in a series of reports called "Making the Grade." News by location
Get local and national news updates via E-mail. A small fire that someone set on a street in west Fayetteville may have been a ploy to get inside homes in the neighborhood, police said. News by location
Get local and national news updates via E-mail. An investigator with the Consumer Product Safety Commission was at Fort Bragg on Thursday conducting tests inside a military home where three families were staying at different times before their babies died mysteriously. News Animation Goes Political: Knocks Pres. Obama Speech In New Video
The Taiwanese NMA News animation videos are coming out with increasing regularity , and are getting more timely and news-worthy . In the past, they've been fairly fun in their bipartisan ribbing toward both political parties - but their latest Pres. Barack Obama video takes some sharp jabs at the Commander-in-Chief. News by location
Get local and national news updates via E-mail. You had to feel good about how the rest of the state of North Carolina felt about Fayetteville and Cumberland County football this week as reflected in the first Associated Press high school polls. News by location
Get local and national news updates via E-mail. Two men are accused of robbing a pizza delivery driver at gunpoint Wednesday night, off Rosehill Road.

Site: news - Google News
Adobe, Google on Apple's App Store Changes: 'great News' - PC World

Reuters

Adobe, Google on Apple's App Store Changes: 'great News'
PC World
On the company's Adobe Featured Blogs, it published a post simply titled "Great News for Developers." It explains that Flash Packager-an Adobe tool that ...
Adobe resurrects Flash-to-iPhone app toolCNET
Apple Gives App Developers Its Review GuidelinesNew York Times
Adobe on Apple: Our glass is half fullFortune
San Francisco Chronicle -Wall Street Journal (blog)
all 1,512 news articles »
AP Top News at 12:42 pm EDT - The Associated Press

ABC News

AP Top News at 12:42 pm EDT
The Associated Press
Facing a rising jobless rate, Obama told a White House news conference: "For all the progress we've made, we're not there yet. And that means people are ...
Quran Controversy, US Economy Expected to Dominate Obama News ConferenceVoice of America
Obama says Republicans holding recovery hostageReuters
Obama talks about economy, tolerance for MuslimsUSA Today
The Associated Press -New York Times -Washington Post
all 8,154 news articles »
Gamecocks get good news on Culliver - ESPN (blog)

Washington Post

Gamecocks get good news on Culliver
ESPN (blog)
Culliver was one of three South Carolina players to miss the opener against Southern Miss after questions arose about who was making the ...
Tough stretch for AJ Green to be sittingESPN (blog)

all 939 news articles »
Qur'an burning: Should news organizations have ignored the story? - CBC.ca

The Hindu

Qur'an burning: Should news organizations have ignored the story?
CBC.ca
Terry Jones, leader of the Dove World Outreach Center in Gainesville, generated news headlines around the world after announcing he would burn copies of the ...
Room for Debate: A Running Commentary on the NewsNew York Times
Transcript: ABC News' Terry Moran Interviews Pastor Terry JonesABC News
AP Top News at 9:50 pm EDTThe Associated Press
AFP -Aljazeera.net -Seattle Times
all 14,543 news articles »
Good news and bad news on the Castro front - Washington Post

Telegraph.co.uk

Good news and bad news on the Castro front
Washington Post
Lest anyone get carried away and think Havana is about to become Des Moines, the article, written by former Radio Marti news director Jay Mallin and former ...
"Obama has to be persuaded to avoid nuclear war"Granma International

all 1,277 news articles »
AM Top News: Federal judge rules against military's 'don't ask, don't tell' policy - The Star-Ledger - NJ.com

The Star-Ledger - NJ.com

AM Top News: Federal judge rules against military's 'don't ask, don't tell' policy
The Star-Ledger - NJ.com
A federal judge in California said the US military's ban on openly gay service members violates the Constitution, ruling its 'don't ask, don't tell' policy ...

and more »
Tom Brady is again making non-football news - Philadelphia Inquirer

msnbc.com

Tom Brady is again making non-football news
Philadelphia Inquirer
New England Patriots quarterback Tom Brady was involved in an early-morning collision near his home in Boston's Back Bay area that left one person injured. ...
Krafting the Brady dealBoston Globe
Accuracy takes hit from rushBoston Globe
Sign of the times: Tom Brady coverage normBoston Herald
Boston Herald (blog) -Yahoo! Sports -SI.com
all 2,957 news articles »
Moms of US hikers held in Iran get some good news - The Associated Press

msnbc.com

Moms of US hikers held in Iran get some good news
The Associated Press
For Bauer's mother, Cindy Hickey, the news isn't exactly what she was looking for, but it does offer some hope. "Of course I want Shane home. ...
American Hiker's Pending Release Raises 'Big Questions,' Lawyer SaysABC News
Iran to Free US Woman Held With Two Men Over Spy ClaimBloomberg
Iran to free one of three jailed US hikersThe Guardian
San Jose Mercury News -Washington Post -AFP
all 1,403 news articles »
Breaking News San Francisco Inferno: Six Dead, 39 Injured - Sky News

NEWS.com.au

Breaking News San Francisco Inferno: Six Dead, 39 Injured
Sky News
San Bruno fire chief Dennis Haag told a news conference: "The fire is being contained at this point... it is around 50% contained. ...
AP Top News at 2:25 am EDTThe Associated Press
Video of Fire in San Francisco SuburbNew York Times (blog)
San Bruno explosion and fire kills 4, destroys 53 homesSan Jose Mercury News
Seattle Times -Hindustan Times -Los Angeles Times (blog)
all 2,747 news articles »
Treasury yields jump on 'glimmer of good news' - CNN (blog)

Washington Post

Treasury yields jump on 'glimmer of good news'
CNN (blog)
Treasury yields charged higher Thursday as better-than-expected news on the economic front eased fears about a stalling recovery or double-dip recession ...
Stocks extend gains after drop in jobless claimsThe Associated Press
Asian Shares Mostly Up; China Banks, Property Cos FallWall Street Journal
Stocks end higher after light trading dayCNNMoney
Wall Street Journal
all 837 news articles »

MORE RESOURCES:
Site: Yahoo! News Search Results for negotiation
MEPs try again to force ACTA transparency

Show us yer negotiation documents The European Parliament has repeated its call for greater transparency in negotiations over an international intellectual property agreement. A majority of MEPs has signed a declaration demanding the publication of negotiation documents.? City, railroad stuck in oredock permit negotiations

Despite nearly two years of negotiation, the City of Ashland and Canadian National have yet to settle on a municipal demolition permit for the city's oredock, with each side claiming unreasonable demands from the other. Person barricades self in Cape home; hostage negotiation unit on scene

The Cape Coral Police Department is trying to coax out a person barricaded inside his or her home on NE 29th Street. Tom Brady, New England Patriots agree on a 4-year contract extension, according to source close to negotiation

The Patriots and quarterback Tom Brady agree on a four-year contract extension. Montenegro adopts platform for extradition talks

PODGORICA -- The Montenegrin government adopted a negotiation platform for the extradition agreements with Serbia and Croatia. Mediating in Iraq, with Boston's help

Conflict Management Group, a non-profit based in Cambridge, has been training Iraqis in negotiation skills since 2006, with promising results. The Iraqi mediators have helped people address disputes ranging from small arguments between neighbors to potentially deadly political battles and kidnappings. I wrote in the Globe today about this Iraq mediation project , and about the broader mediation ... Government Watch

? The San Carlos City Council is adopting a six-month strategic plan and tweaking a negotiation agreement with Silverstone Development for the potential future development of Wheeler Plaza. Ups & Downs

The European Union focuses its attention exclusively on the Iraqi crisis now, which holds back Bulgaria's negotiation process, Bulgaria's Euro-integration Minister Meglena Kuneva said upon her return from a working visit in Greece. Minister Kuneva held a... Ombud's letter leads to collapse of negotiation

MANILA -- An Ombudsman letter spelled the collapse of the negotiation in the August 23 hostage crisis, an officer tasked to talk with the hostage-taker told an inquiry on Monday. read more Fitch Rates Columbia County, GA's $60MM Sub Lien Revs 'AA+'; Upgrades Sr. Lien Revs to 'AAA'

AUSTIN, Texas--(BUSINESS WIRE)--Fitch Ratings assigns an 'AA+' rating to the following Columbia County, GA (the county) subordinate lien water and sewerage revenue bonds: --$59.6 million series 2010. The bonds are expected to sell via negotiation the week of Sept. 13. In addition, Fitch upgrades the following county senior lien water and sewerage revenue bonds: --$66.4 million to 'AAA' from 'AA ... Site: negotiation - Google News
China postpones East China Sea negotiation with Japan,says FM - Xinhua

ABC News

China postpones East China Sea negotiation with Japan,says FM
Xinhua
10 (Xinhua) -- China has decided to postpone a negotiation with Japan on the East China Sea issue as part of its response to the seizure of a Chinese ...
Foreign Ministry Spokesperson Jiang Yu's Regular Press Conference on September ...MFA China (press release)
Japan to prosecute Chinese fisherman over boat collision (Roundup)Monsters and Critics.com

all 991 news articles »
Pressure shifting to the Colts - Boston Globe

msnbc.com

Pressure shifting to the Colts
Boston Globe
The Indianapolis Star had a story the other day on Peyton Manning's contract-year status, as details on Brady's negotiation started to trickle out. ...
Tom Brady's contract renegotiation could change the team ? and the NFL ? foreverThe Phoenix
Sources report Tom Brady and Patriots reach 4-year contract extensionExaminer.com
Tom Brady Is Now The Highest Paid Player In The NFLNetDugout (blog)
Boston Herald -ESPN -SB Nation
all 2,957 news articles »
Russia Using Bait-And-Switch Tactics in Mistral Negotiations With France - Georgiandaily

Russia Using Bait-And-Switch Tactics in Mistral Negotiations With France
Georgiandaily
Vysotskiy had been the first official on either side to announce the start of negotiations for the Mistral procurement in September 2009, arguing that ...

and more »
Schefter on D&C: Expected more money for Tom Brady - WEEI.com

Boston Globe

Schefter on D&C: Expected more money for Tom Brady
WEEI.com
I don't like the way it's gone, And you never know that something could happen to change the tenor of the tone and the direction of the negotiation. ...
Schefter on Mankins: 'It's ugly'WEEI.com

all 59 news articles »
Sacre-Coeur Minerals in Negotiations Regarding Its Acquisition - MarketWatch (press release)

Sacre-Coeur Minerals in Negotiations Regarding Its Acquisition
MarketWatch (press release)
The proposed terms are now in negotiation, but would involve the purchase of all of the outstanding common shares of the Company at a premium to the current ...

and more »
San Diego Retiree Health Benefits Heading For Negotiation - KPBS

San Diego Retiree Health Benefits Heading For Negotiation
KPBS
San Diego faces a $1.3 billion unfunded retiree health liability. Do you think the city should have the right to change benefits promised to workers? ...

and more »
Israeli-Palestinian divide over refugees resurfaces - The Hindu

The Hindu

Israeli-Palestinian divide over refugees resurfaces
The Hindu
Nabeel Shaath, a high ranking member of the Palestinian negotiation team said at a press conference on Wednesday that the Palestinians had declined during ...
MIDDLE EAST: While waiting for the peace talks to begin ...Los Angeles Times (blog)
SA encourages leaders to aim for positive resultsBuaNews Online (press release)
Report: Netanyahu hopes to stretch out peace process for yearsPalestine Note (blog)
The Epoch Times -Washington Post -Brunei News
all 381 news articles »
Brandt, Imbriano Discuss How NFL Teams Address Labor Strife - SportsBusiness Daily (subscription)

SportsBusiness Daily (subscription)

Brandt, Imbriano Discuss How NFL Teams Address Labor Strife
SportsBusiness Daily (subscription)
In that negotiation, there's all these side negotiations that really kick in whether we're going to have a deal or not. What's drug testing going to look ...

and more »
Jets win big in Darrelle Revis negotiations - Examiner.com

TSN

Jets win big in Darrelle Revis negotiations
Examiner.com
Sides were so far apart in negotiations that the only way this was going to be resolved was for one side or the other to give in. ...
All seems right with Jets againVictoria Advocate
Darrelle Revis rejoins New York Jets after agreeing to new dealESPN

all 2,184 news articles »
Taliban and US get down to talks - Asia Times Online

The Hindu

Taliban and US get down to talks
Asia Times Online
[Their release] would be a goodwill gesture from the American side, and also set the stage for negotiations between the Taliban and Washington," the ...
The Afghanistan Study Group Challenges US Strategy, with Flawed but Useful ReportThe Nation. (blog)

all 910 news articles »
Home | Site Map | Resource Links