Marketing Information

In Sickness And In Health


I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.

Marketing on a Budget


A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective.

10 Powerful Marketing Tips


1. Print your best small ad on a postcard and mail it to prospects in your targeted market.

Customer Lifetime Value - The Key To Maximizing Your Profits!


The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on their bottomline.

Write Articles WITHOUT Writing!


Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to 199 of my prewritten articles.

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients


We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries.

Turning The Casual Scanner Into A Buyer


 The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy.

Direct Mail


Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600 or £6000, I can show you how it's done effectively time after time after time! So here's what I do when I start working with clients and I would like to offer it to you as a gift now.

Top 10 Marketing Pitfalls


Ten Marketing PitfallsBy Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?


Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same author,different title and packaging or different author repeatingsomeone else's list.

Large One?


Here's a proven, and truly easy way to start increasing your sales, immediately.All you need to do is add these 2 words to your selling system, and you're good to go.

Make More Sells With Colors


How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel.They effect us whether we are aware of it or not.

The Fine Art of Relationship Marketing


The buzzword these days is "relationship" marketing. Just what is it? And why is it important? Relationship marketing is so much more than "networking.

Focus...a Marketing Strategy


The secret to increasing sales doesn't lie in choosing just the right marketing tactic for each of your businesses. The real problem that's experienced by many entrepreneurs--a damaging lack of focus.

Fern Reisss PublishingGame.com: Achieve Media Attention for Your Business


Do you want to be quoted by the national press on a daily basis?  (How much would that be worth to your business?) In the past six months, I've been quoted in The New York Times, The Wall Street Journal, The Washington Post, The International Herald Tribune, Entrepreneur, The Associated Press, PBS, Voice of America, Family Circle, Glamour, Redbook, Self, Health, Prevention, Parents, Parenting, Women's World, First for Women, Newsday, Newsweek, Salon, In Touch Weekly--and even The National Enquirer. In fact, I've been quoted in over 100 prestigious U.

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Site: marketing - Google News
6 Tips for Your Marketing and Sales Reps to Consistently Produce Value-Added Content - Entrepreneur

Entrepreneur

6 Tips for Your Marketing and Sales Reps to Consistently Produce Value-Added Content
Entrepreneur
The need for great content never ends for today's B2B marketing and sales professionals. Great content needn't be a burden, however, because you have a seemingly unlimited number of topics and opportunities with which to captivate your audience.

Santa Rosa County shares new marketing campaign - The Northwest Florida Daily News

The Northwest Florida Daily News

Santa Rosa County shares new marketing campaign
The Northwest Florida Daily News
NAVARRE BEACH ? A new marketing campaign from the Santa Rosa County Tourism Development Office wants visitors to know where they can get some rest and relaxation. In March the TDO unveiled the new marketing logo, ?Navarre Beach, Florida's ...

Macmillan revamps marketing strategy ahead of brand relaunch - Marketing Week

Marketing Week

Macmillan revamps marketing strategy ahead of brand relaunch
Marketing Week
Macmillan is overhauling its marketing ahead of a brand relaunch as it looks to reposition the charity to show that it can help cancer patients and their families at any stage as well as provide not just nursing support but financial and psychological ...

Grassley wants review of Chinese company's marketing of deal with Jared Kushner's family - Fox News

Fox News

Grassley wants review of Chinese company's marketing of deal with Jared Kushner's family
Fox News
Chuck Grassley (R ? Iowa) asks for an investigation into the marketing claims made by Chinese firm Qiaowai Group to fellow Chinese investors of the One Journal Square project in Jersey City, N.J. The claims in question center on the promotion of the ...

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Why Your Startup Content-Marketing Strategy Isn't Working - Entrepreneur

Entrepreneur

Why Your Startup Content-Marketing Strategy Isn't Working
Entrepreneur
However, just because most marketers recognize the value of content marketing doesn't mean they know how to get it right. This is especially true for startups venturing out into new territory with their content efforts. Only around 9 percent of B2B ...

Nearly Half of Consumers Feel They Receive Too Many Marketing Emails - Inc.com

Inc.com

Nearly Half of Consumers Feel They Receive Too Many Marketing Emails
Inc.com
Feeling overwhelmed by email is a sentiment business owners must contend with when planning email marketing campaigns. According to a recent study from Campaigner, nearly half (49 percent) of consumers say they receive too many emails from ...

Virtual reality named as a key job trend for marketing professionals - Irish Independent

Irish Independent

Virtual reality named as a key job trend for marketing professionals
Irish Independent
One in five marketing respondents in the survey identified virtual reality as an area of growth for marketers, while a further 22pc named programmatic advertising. Half of marketing professionals believed experience in personalisation would be essential.

Viewpoint: Social media marketing provides reach, interaction - Reading Eagle

Reading Eagle

Viewpoint: Social media marketing provides reach, interaction
Reading Eagle
Social media marketing continues to evolve and become more responsive to new technologies, especially related to mobile devices. It also seems to regularly exceed the expectations of users with the development of more and improved features and apps.

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How a marketing and sales person ended up as a digital czar?Ashish Gupta's story - YourStory.com

YourStory.com

How a marketing and sales person ended up as a digital czar?Ashish Gupta's story
YourStory.com
The star of our Techie Tuesdays this week, Ashish Gupta is the head of all things digital at PolicyBazaar. What separates him from the rest is his grip on operations, sales, marketing, and everything else a techie usually maintains a distance from. His ...

Talk the Talk: Marketing Vocab 101 - Business 2 Community

Business 2 Community

Talk the Talk: Marketing Vocab 101
Business 2 Community
Whether you're an entry level marketing coordinator or a CMO, marketing lingo can feel like it's a sea of confusing acronyms. In this blog post, we're gonna go through the rundown of all of the marketing vocabulary you need to know to hit the ground ...

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