Email Marketing Information

Add Email To Your Marketing Mix


If you are serious about adding email to your marketing mix, you should take email seriously enough to develop a plan for it. Too many organizations launch a half-baked email program and then are disappointed when it doesn't live up to expectations.

The Flu and List building Go Hand In Hand!


What does the flu have to do with building your list?Well a lot!A flu, just like any other virus is able to spread itself to anyone it comes in contact with.And when we are building are email lists, we want this same type of viral effect to take place.

Who Else Wants to Sky Rocket Their CD Sales, Fan base and Indie Music Career?


If YOU Answered YES, Then Start An Online Newsletter?It's Easy, Here's How!I've always praised the benefits of using a newsletter to promote your music, but this article give a bit more detail into how to go about it.First, there are tons of different providers out there that can send out your email newsletter.

Just Because You Can...


Just because you can communicate with hundreds of people virtually via email, doesn't mean you should. The phone still exists because it's a valuable tool -- especially for small business owners.

Email Hosting - Learn How To Use eMail To Grow Your Business


Email is a wonderful thing. It costs next to nothing and can be sent almost anywhere in the world in a few minutes.

DoubleClicks Q3 2004 Report Shows Bulk Email Marketing Eficiency Increase


Wednesday, December 15 2004 at 16:00 EET Internet marketing company DoubleClick published its final report over the bulk email marketing evolution this year. The figures show year-over-year increase in delivery rates (cleaner emailing lists), and a decrease in open rates and click-through rates.

Who Is Your Real Competition?


If you design kitchens, is another kitchen designer your competition? Most likely not. And the sooner you can position and modify your marketing strategy against your real competition, the sooner you will start to see more business come through the door.

6 Simple Ways to Manage Your Emails Better


E-mail, a wonderful communication tool is also the greatest challenge to manage. Hundreds of mails pouring in from friends, forums, business associates, customers and subscribed newsletters and spam mail with enticing subject headers.

Email Autoreponder - How to Put your Business on Autopilot


Answering emails can take up a significant portion of the time you have to do business. Many times the same set of questions are being asked over and over again.

Yes, Please Do Come In, But Better Watch Your Step!


This little parody, and the comments that follow, were written nearly six years ago. In my opinion, they're even more appropriate now than they were then.

Email Scam Warnings


Most people online are very familiar with the Nigerian Email Letter Scams. They've victimized thousands over the years and continue to do so.

Can You Win The Battle By Using A Toothpick?


Every business needs a low cost way to reach targeted customers.Email marketing is by far one of the most effective and inexpensive methods of advertising available to you.

Seven Ways to Dramatically Increase Your Email Marketing Profitability


1. The Power of SevenWhen choosing a price point for your product, studies have shown that prices ending with a number 7 (specifically in the dollar amount) sell more.

Email Deliverability Tips


Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click thru response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification.

How To Get An Instant Response To Your Urgent EMail!


In the business world, "You've Got Mail" has turned into a curse. Fact is, the average business user spends an average of over two hours a day just dealing with email! If you have an urgent issue requiring an immediate response, how do you get your colleague, the average business user, to pay attention and take action?Here's a typical scenario:You are sending an urgent email to a colleague, Notina Hurry.

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Site: Yahoo! News Search Results for email marketing
Vivid Seats Leverages the Power of Contactology's API to Streamline Email Marketing Communications (Business Wire via Yahoo! Finance)

DURHAM, N.C.----Contactology, a provider of email marketing and online survey technologies, announced that Vivid Seats, a full-service ticket marketplace, has transitioned from an in-house system to its web-based application to automate and enhance its email newsletter distribution service. Maxymiser Launches Email Optimisation Software to Help Marketers Achieve Better ROI From Email Marketing Campaigns (PRWeb via Yahoo! News)

UK brand managers and marketers can now respond to customers' online behaviour in 'real-time' by creating relevant and timely email content on the fly using techniques including multivariate testing by using Maxymiser's email optiisation software. Email marketing to grow by 24% in 2008 (e-Consultancy)

E-consultancy's latest Email Marketing Platforms Buyers' Guide reveals that the UK market for email platforms and services continue to grow, reaching £274m by the end of the year; an increase of 24% on 2007. Economic conditions may be more difficult at the moment, but email marketing budgets look secure, as more firms use email as a retention tool. M-Theory Solutions Partners With Alterian to Deliver Integrated Marketing Platform to Mid-Market Organizations (PRWeb via Yahoo! News)

Partnership provides industry leading database marketing, analytics tools and email services specifically designed for on-premise closed-loop direct marketing. Gold Lasso Releases New White Paper "Integrating Email Campaigns with New & Existing Mediums" (PRWeb)

Gold Lasso releases a white paper educating marketers on the importance of integration email with new and existing marketing mediums. The white paper is an overview of the technological hurdles that exist with email integration as well as strategies currently being used with traditional advertising, web analytics, social networking and co-registration. (PRWeb Sep 9, 2008) Read the full story ... Gold Lasso Releases New White Paper "Integrating Email Campaigns with New & Existing Mediums" (PRWeb via Yahoo! News)

Gold Lasso releases a white paper educating marketers on the importance of integration email with new and existing marketing mediums. The white paper is an overview of the technological hurdles that exist with email integration as well as strategies currently being used with traditional advertising, web analytics, social networking and co-registration. Beyond Email, Award-Winning Interactive Agency, Changes Name (PRWeb via Yahoo! News)

Beyond Email, award winning web-based design, development and interactive marketing company has changed its name to BEM Interactive. Reed Australia Selects SocketLabs' Hurricane Server to Power Email Delivery of its E-newsletters (PRWeb via Yahoo! News)

SocketLabs, Inc., the leading provider of on-premise high volume marketing and transactional email delivery solutions for the Microsoft Windows platform, announced today that, Reed Business Information Australia, a Reed Elsevier company, has selected Hurricane Server to deliver its growing volume of publication e-newsletters. The Cure for Email Overload - OtherInbox Launches at TechCrunch50 Conference (PRWeb via Yahoo! News)

New Service Brings Transparency and Accountability to Email Marketing Virgin Trains cleared over email gaffe (Mad.co.uk)

Virgin Trains has escaped censure from the Advertising Standards Authority following a direct marketing gaffe earlier this year.
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