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20 Ways To Increase Website Traffic and eBook Sales
Here's a fast, easy list for you. Use it as checklist to see what you need to do to increase traffic. Or use it as a review list if you have already been working on improving your website traffic. It will help you find ways that you might have known or forgotten. 1. People love to receive free or win free stuff, whether they really need it or want it. A free eBook is perfect to satisfy those needs over the Internet. They will visit your website to get the free valuable information. 2. Give away the full version of your eBook in exchange for testimonials. You can use these customer statements to improve your ads' effectiveness. 3. When you create an eBook, you change your image to "Expert." This will gain people's trust and they will buy your main product or service quicker. 4. Publish your website in eBook format. Put the eBook on a disk or CD-ROM then include it with your direct mail packages. This can increase the number of people that buy your product or service. 5. Offer your eBook as a free bonus for buying one of your main products or services. People will buy the product or service more often when you offer a free bonus. 6. Allow people to download your free eBook, if they give the e-mail addresses of 3 to 5 friends or associates that would be interested in your eBook. This will quickly build your e-mail list. 7. Create a directory of websites in eBook form. List peoples websites in the directory that will agree to advertise the eBook on their website or e-zine (electronic newsletter). This will give them an incentive to give away or advertise your eBook. 8. Allow other people to give away your free eBook. This will increase the number of people that will see your ad in the eBook. You could also include a mini catalog of all your product or services that you offer in the eBook. 9. Gain new leads by having people sign up and give you their contact information before they can download your eBook. This is a very effective way to conduct market research. 10. Make money selling advertising space in your eBook. You could charge for full-page color ads, classified ads or banners ads. You could also trade advertising space in your eBook for other forms of advertising. 11. Give away the eBook as a gift to your current customers as a way of letting them know you appreciate their business. Place an ad in the eBook for a new back end product you are offering 12. Get free advertising by submitting your eBook to freebie and freeware/shareware websites. This will increase the number of people that will download your eBook and see your ad. 13. Make money by selling the reprint rights to those that would like to sell the eBook. You could also make even more money by selling the master rights. This would allow other people to sell the reprint rights. 14. Hold a contest on your website so people can win your eBook. You will get free advertising by submitting your contest ad to free contest or sweepstakes directories. Just make sure you publicize the winner's information -- they love the acknowledgment. 15. You will gain valuable referrals from people telling others about your eBook. Word of mouth advertising can be very effective. 16. Make money cross promoting your eBook with other people's products or services. This technique doubles your marketing effort without spending more time and money on your part. 17. Increase your e-zine subscribers by giving away your eBook to people that subscribe to your e-zine. This will give people an incentive to subscribe. Allow your e-zine subscribers to also give it away to multiply your subscribers. 18. Give away the eBook to people that join your affiliate program. This will increase the number of people that subscribe. You could also create an eBook for them to use that will help them promote your product or service. 19. Give away the eBook in exchange for people leaving their contact information. This will help you follow-up with the prospects that buy your main product or service. 20. Offer a free eBook that contains a couple of sample chapters. If they like it, give them the option of ordering the full version. It would work just like a software demo or shareware. You will want to print this list and keep it in your website improvement file if you aren't quite ready. Or add it to your planning list. Catherine Franz, a Professional Marketing & Writing Coach,specializes in product development, Internet writing andmarketing, nonfiction, training. Newsletters and articlesavailable at: http://www.abundancecenter.comblog: http://abundance.blogs.com
Latest News:Site: Yahoo! News Search Results for news Myanmar's Suu Kyi to get family letters, news mags (Reuters via Yahoo! News) Detained Myanmar opposition leader Aung San Suu Kyi has managed to wring small concessions from the ruling generals in the form of letters from her family and some international news magazines, her lawyer said on Friday. JCDecaux in talks for News Outdoor Group in Russia (AP via Yahoo! News) French outdoor advertising firm JCDecaux SA said Thursday it is negotiating to buy Russian rival News Outdoor Group from global media company News Corp. News Corp tightens grip on Premiere with new CEO (Reuters via Yahoo! News) Rupert Murdoch tightened his grip on German pay-TV broadcaster Premiere by appointing News Corp executive Mark Williams as CEO in a move to get the company back on track. SEC Looks Into UAL Stock Scare; Implications For Online News? (CBS News) A ton of digits have been devoted to this in other spots but the SEC's decision to investigate takes it to another level. The backstory: a six-year-old news story about UAL declaring bankruptcy made it into the Tribune-owned Sun-Sentinel 's current news flow, was picked up by a Google (NSDQ: GOOG) News bot and, via a reporter for a newsletter, made it onto Bloomberg News. After a lot of buck ... JCDecaux and News Corp. in talks to combine outdoor ad groups (International Herald Tribune) The News Corp. chief executive, Rupert Murdoch, has recently expressed nervousness about investments in Russia, where News Outdoor generated the bulk of its revenue last year. Asia Markets: Financials in rally mode, as Lehman news helps (Market Watch) Asian markets advanced early Friday, with financials such as Mizuho Financial Group and Macquarie Group rallying after a rebound on Wall Street and on news Lehman Brothers was looking for a buyer. SEC Looks Into UAL Stock Scare; Implications For Online News? (paidContent.org via Yahoo! Finance) A ton of digits have been devoted to this in other spots but the SEC's decision to investigate takes it to another level. The backstory: a six-year-old news story about UAL declaring bankruptcy made it into the Tribune-owned Sun-Sentinel's current news flow, was picked up by a Google News bot and, via a reporter for a newsletter, made it onto Bloomberg News. News Corp says Mark Williams interim Premiere CEO (Reuters via Yahoo! News) News Corp. executive Mark Williams has taken over as chief executive of German pay-TV broadcaster Premiere in an interim capacity, News Corp. said after the move led to renewed takeover speculation. News Corp. says Mark Williams interim Premiere CEO (Reuters via Yahoo! News) Mark Williams, a News Corp. executive named late on Wednesday as chief executive of German pay-TV broadcaster Premiere, has taken over in an interim capacity, a News Corp. spokeswoman said on Thursday. DIVA TALK: Chatting with In the Heights ' Mandy Gonzalez Plus News of Fraser, Testa and Bundy (Playbill) News, views and reviews about the multi-talented women of the musical theatre and the concert/cabaret stage. Site: news - Google News New UN Gaza resolution proposed - Aljazeera.net
MORE RESOURCES: Site: Yahoo! News Search Results for ebooks Culture poll: Ebooks or real books? (Guardian Unlimited) Which do you prefer: an electronic reader or a paperback? Culture poll: Ebooks or real books? (Guardian Unlimited) Which do you prefer: an electronic reader or a paperback? Related Stories TV's future stars will come from the web Cliff Harris: How I learned to love the game pirates The Queen gives an audience to YouTube owner Google Clickfree Windows backup internet security Sniffer rats to spot bombs, landmines (The Hindu) Bogota: Rats are being trained by the Colombian police to search for explosives and spot landmines. Call to free Cuban Five (The Hindu) Copyright © 2008, The Hindu. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Raj calls off agitation against Bachchans (The Hindu) Mumbai: Raj Thackeray on Thursday called off the agitation against the Bachchans over Jaya Bachchan?s alleged anti-Marathi remarks. - PTI ... Gough could postpone his retirement (The Hindu) Leeds: Former England bowler Darren Gough is considering postponing his retirement to play for Yorkshire in next season?s domestic Twenty20 Cup. ? AP ... Chandran shines (The Hindu) Chennai: S. Ramani Chandran scalped six wickets to help Sounder CC to an eight-wicket win over Chennai Corporation OA in a TNCA fifth division ?B? league cricket match recently. The scores: ... Haywood returns (The Hindu) Mumbai: American expatriate Kenneth Haywood, who left India suddenly during a probe after his IP address was hacked to send a terror e-mail before the Ahmedabad blasts, has returned to the city. ? ... World?s first synthetic tree (The Hindu) Washington: U.S. scientists have created a synthetic ?tree,? that may lead to technologies for heat transfer and soil remediation. Developed in a laboratory at Cornell University, it simulates transpiration. ? ... 50 % grant for mega food parks (The Hindu) NEW DELHI: The Central government on Thursday approved a grant-in-aid assistance of 50 per cent of the project cost in general areas and 75 per cent in the north-eastern region and ?difficult areas? for the setting up of 30 mega ... Site: ebooks - Google News How Verizon could succeed in the eBook business - Computerworld
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