|
|
| Information |
|
|
Content is King
Introduction A pencil. Yes, a pencil. In my opinion, every great idea has started with a pencil. Sure, lots stay in someone's head, but to me a great idea doesn't have any value until it's written down. Until it's written down it's just dust I the wind: here today and quickly forgotten tomorrow. But, every great idea needs a little something extra. Maybe you're great at design, but you simply can't write worth a darn. Or, maybe, you have the best idea for a website, but no real way to get the word out. Either way, we all have different skills and we all have something to give and wouldn't mind getting a little something in return. The website I'm talking about today is really about just that: getting something valuable in return for something valuable. Whether you are a website owner or a writer, this website has been rather successful at giving you what you need, when you need it. Constant Content is all about giving webmasters the content they need to make their sites great while at the same time giving authors the exposure and income they need to keep doing what they are great at. At it's core, it's about allowing people to play to everyone's strengths. The Gist of the Gist There are really two parts to Constant Content. If you are a webmaster, there are hundreds of articles available for you as free content, licensed content or exclusive content. Constant Content will even have content custom written for you if you don't find what you need! It's a little bit like having hundreds of writers sitting around at your beck and call. Some would call it spoiled, but I call it a dream come true. The flipside of this equation is for authors. As you can tell, I'm an author. I've written articles, reviews, tutorials and curriculum for magazines, universities, books? You name it, I've done it. For me the two hardest parts about being an author are exposure and a revenue stream. Either you can't find enough work, or the work you find doesn't pay you often enough or well enough to make life easy. For writers, this is where Constant Content comes in. It provides you a place to showcase your work, to license it (lots of people buy, lots of money for you) and even to sell exclusive, lucrative, licenses of content you prepare. As I said before, Constant Content really is about connecting webmasters and writers up to form a team. A very cool concept which works very well. Webmasters, Put Your Hands in the Air! By now any smart webmaster should be aware that content is what makes the site go round. Even if all you have is an Ecommerce site, it's still ultimately the content on that site which gives it legs. Your users need to know certain things, and content is what fills them in. Whether it's articles, reviews, tutorials, essays or editorials, every site benefits from new, professional content. Before we get in too deep to how you can get that great content right now, let me go through some of the basics of how Constant Content works for site owners. The process is fairly simple. You go to the Constant Content site. Then you find the type of content you are looking for (there are several ways of narrowing it down). Once you've found a piece you like, you are able to see a preview of it to make sure it fits with the overall tone of your site. You then have a choice. Do you want a "Usage" license or a "Unique" license. A Usage license basically means you are allowed to use the license, but so is anyone else who buys a Usage license. It gives you the content you need, but does not guarantee you won't find it elsewhere. The flipside of this is that the content is very well priced: often in the 10-20$ range, which isn't bad at all. If you're looking for exclusive rights to a piece of content though, you will need to purchase a Unique license. This will guarantee that nobody else buys the piece in question. It's a bit like buying a print of a famous painting versus buying the original. Both are great, both will work, it just depends on your needs. Ultimately, there is only so much content on Constant Content right now, as it is a fairly new service. So, what happens if you don't find the content you like? Well, you can either submit a Request for Content and hope authors help you out, or you can apply to have a piece custom created for you. Sure, you'll pay a premium, but you will also work with the author to make sure the piece is ideal for your project. Whether you choose to buy content already on Constant Content or get it created just for you, ultimately you'll find what you need, at a great price, delivered with a smile. Constant Content allows you to play to your strengths, without having to worry about all the extra hassles. Authors, Princes Among Men Being a writer is tough these days. Either you can't figure out what you want to write about, or you've written tons of stuff that nobody's buying. After all, we can't all be John Grisham's (nor do most of us want to? though the 3 boats wouldn't be bad). Working with Constant Content has several key advantages, at least in my experience. First, it helped get my name out there. I submitted several articles for free which are now in use on dozens of sites. It gave me exposure, and several times has given me opportunities to write custom content for a decent fee! The other area Constant Content has helped me is in writing that I've just got "kicking around". I haven't sent it to anyone, it isn't published and it's basically just gathering dust. I can submit the piece to the site and just sit back. Sometimes I'll get purchases fairly quickly. But sometimes nothing will happen for a few months. Somehow that's even more gratifying. The fact that I can submit content, and have it pay me for years to come isn't a bad deal at all. It feels a bit like some of the royalty checks for book contributions that I get. Besides the ability to submit free content, Usage content, Unique content and custom content deals, there is one other great thing about Constant Content: referrals. I've referred several friends to Constant Content. Every piece they sell, I get 5% for. Yeah, that's right. Sometimes I wish real world publishing worked like this, because I know a lot of authors. If every time one of my friends got a big signing bonus for a book I got 5%? I could practically retire. You Too Can be King! While I'd hate to be really cliché and say Constant Content provides a win-win situation, I really have to. If you're a webmaster you have access to a growing repository of reasonably priced content. If you're an author, you have an easy forum to not only let your writing speak for itself, but to make some decent money while you're at it. Visit Constant Content now at http://www.constant-content.com to find out more and to sign up for your account. About The Author Chris Ross
Latest News:Site: Yahoo! News Search Results for news ABC News president David Westin stepping down ABC News President David Westin says he's stepping down at the end of the year after more than 13 years on the job. News Ltd buys Getprice NEWS Ltd is preparing itself for the online retailing explosion with the acquisition of comparison shopping site, Getprice.com.au. Alabama news links: Judge gives man 187 years in prison on child porn convictions News from around Alabama. News Near You for Sept. 6 This daily column features short news items from some of the 20 localities that make up the greater Richmond area. If you have a news item, call 649-6990 or e-mail us at news@times dispatch.com NEWS NEAR YOU PowhatanB-24 bomber pilot Neely Young will speak at the World War II Round ... News Briefs Good news for working mothers. Minister of Education, Gideon Saar, announced Monday his decision to extend tuition subsidies for children aged 3-4 in public nurseries. BREAKING NEWS - Child struck by car, car doesn't stop TUCSON - News 4 has confirmed that a child was hit by a vehicle in the area of Drexel and Mission. Officers on scene say the vehicle did not stop. They are actively searching for the driver. ABC News president David Westin says he's quitting at end of year, after more than 13 years NEW YORK - ABC News President David Westin says he's stepping down at the end of the year after more than 13 years on the job. Westin said in a memo to his staff on Monday that he told his bosses a month ago that he was ready to leave. ABC News chief tells top staff he will resign The longtime president of ABC News, David Westin, Monday revealed to a number of his staff that he will resign Tuesday, The New York Times reported. An insider told the Times that Westin had been in a long-running dispute with the management of the network, including ABC?s parent company... Northwest News: John Canzano blames lousy city leadership for baseball's demise in Portland; Say so long to the ... Northwest News is a daily roundup of what's making headlines in the Pacific Northwest. News by location Get local and national news updates via E-mail. LUMBERTON - The Robeson County Board of Commissioners is expected to approve a resolution Tuesday formally adopting a quarter-cent sales tax increase. Site: news - Google News AP Top News at 7:45 pm EDT - The Associated Press
MORE RESOURCES: Site: Yahoo! News Search Results for copywriting Gogolmania.2: cultural creativity in Kyiv It's not often you see giant Catalan puppets and airborn acrobats perform alongside earthy Ukrainian ethno-music. I wrote last year about the creative paradise of Gogolfest. Sean D'Souza: Spiced up news will ensure clients return Imagine someone borrowed your content.Imagine they then took that exact content, just changed some links and sent it out to their contact list.Would recipients realise the content was "borrowed?"In most cases the answer... Greenwich woman presents the 'original' story of her life Greenwich resident Carla Wallach never expected to write out the story of her life, but with such a distinctive background, her friends and acquaintances practically demanded it. INFOCUS Marketing Expands Beyond List Rental Management with Done in One Integrated Marketing Services WARRENTON, Va.--(BUSINESS WIRE)--INFOCUS Marketing continues expansion of services with list management, print production, mail fulfillment, design, copywriting, email campaign management, and list brokerage. Jason Parker Of ES3 Marketing L.L.C. Launches New Internet Marketing Blog Recently Jason Parker and company decided to tare down the old ProIMer blog to provide more value to online business info web surfers. Now ES3 Marketing L.L.C. has launched a new blog at es3marketingllc.com Conversion Conference Helps Online Marketers Increase Campaign Effectiveness Conversion Conference is the only industry event devoted exclusively to improving online conversion, and it's going to the Washington DC area October 4-5. More than thirty top thought-leaders and authors will provide practical sessions on landing page optimization, testing tools and website conversion path critiques. Conference Overview Conversion Conference was developed by... iWebContent Announces the move to new Office Facility and Expanded Growth iWebContent moves out of startup mode and out of startup facilities. The SEO content writing company moves into new 5,000+ square foot facility, targets 400% growth within the next twelve months. Ethics Denial By Online Reputation Management Firm Reputation 24/7 A BUSINESSMAN today urged companies with squeaky-clean profiles to consider hiring online web experts to safeguard their reputation in cyberspace. Senior Marketing Executive - B2B. - 22k Senior Marketing Executive - B2B MARKET LEADER: With business booming this is an excellent opportunity to join this leading business.THE ROLE: This highly visible role will be around building the brand further and supporting the sales effort. Marketing Communications Officer. - 25k Circle Anglia, one of the UK's leading providers of affordable housing, is looking to appoint an enthusiastic self starter as Marketing Communications Officer, working within its Group Communications team. Site: copywriting - Google News Professional Internet Sales Copywriters Lose Clients Because of Goldfish ... - Release-news.com (press release)
|
|
|
|
RELATED ARTICLES
Write Benefits in Your Headlines to Deliver the Dream! When you create headlines, do you put benefits into your headlines to deliver the dream? Do you create headlines that draw your reader deeper into the rest of copy?Let me ask you a simple question. "Why do people read any printed material beyond the headline?"The answer, because there was something in the headline that attracted their attention, raised their interest and curiosity, or contained a perceived benefit for the reader. Making Your Purpose Your Business Step #4 - Organizing & Developing Online Content If you have done your homework then you are ready to organize and develop what will be your online content. Your content is very important as it will be used for promoting you, your work, and your website. Some Important Tips On Proposals And Price Here's a critically important copywriting technique I use when writing sales letters and proposals for our own direct marketing services and for our clients.It's all about "price". Freelance Writers: Double Your Income Freelance writers are a strange group of people when it comes to running their own businesses.They are outspoken and enthusiastic while selling their clients' products and services, but are hopelessly shy and reticent about blowing their own horns. "Super Adjectives" Boost the Power of Your Copy Pretty or elegant? Good or scrumptious? Nice or delightful? There is power in the adjectives you choose. Just like Clark Kent and Superman or Bruce Wayne and Batman, some adjectives are plain, ordinary, everyday words. How to Build Benefits from Features Fast and Easy with the Solution Approach Every salesperson and fledgling copywriter hears the harangue: DON'T SELL the FEATURES of a product - SELL the BENEFITS those features bring!!!The concept's important but it confuses a lot of people. Many sellers don't understand how to build a benefit from a feature. Why Is FREE The Most Powerful Marketing Word You Can Use? As the famous cowboy Will Rogers once said, "Even if you're on the right track, you'll get run over if you just sit there".So what does that have to do with "FREE"? Quite a lot really. Your USP is Useless One of the keys to writing good marketing copy is to differentiate your product or service from the competition with an effective selling point. And it is on precisely this element that many otherwise competent writers flounder and flop - and so does their copy. Organizing Your Data to Write Better Copy Last quarter I talked about interviewing / gathering data. So now you've got several thousand words of notes, hopefully digitally recorded. 10 Keys to Copy That Sells! Whether you're selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades .. Engage Your Customer - Write About Benefits Think quick. In 10 seconds, can you list the 5 key benefits you offer your customers?I bet you said "Yes". The Formulas Freelance Copywriters Employ When Creating Web Content What is it exactly that copywriters DO when they produce new text for a site makeover? You often see the advertisements; a designer is looking for a freelance web writer who is going to create content around a number of keywords. There's not a lot more information about the process. Its Time To Start That Swipe File Just as great fiction is an art, so is great copywriting. Beneath the art, however, there's a foundation of basic knowledge and skills. Four Simple Steps to Improve Your Sales Copy You know what it's like, you're reading the sales material about a product you're considering buying, but, as you read, all these questions seem to pop into your mind, but there's no-one there to answer them, so you shelve your plans to purchase.If it happens to you, you can guarantee it also happens to your customers when they read your sales copy. A Copywriters Rant: Either You Get it, Or You Dont Today I am having a rant inside of my own head. Woo hoo, the copywriter is losing it again! Maybe. Five Steps To Online Copywriting Success One of the most important priorities of evey online business should be their copywriting. Online copywriting skills are a "must have" for anyone who is thinking about real success with their online business. 7 Powerful Sales Copy Writing Techniques! Your sales letter is the most important component in yourweb site or marketing campaign. It will introduces yourproducts or services to your visitors and how people react(buy, bookmark, leave) is 80% entirely depends on yoursales letter. How Writing Radio Can Help You Become a Better Writer Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your competition. Direct Mail Sales Letters Flow Better With Subheads A subscriber to my newsletter asks: "Got any good pointers on writing great sub-heads?" Yes, I do. Here they are. How To Find Freelance Copywriting Jobs Your goal is to land a few nice, secure freelance copywriting jobs, but how do you get them? The most important factor in finding these jobs is that you pursue the job you are looking for with all of your ducks in a row, so to speak. Here are a few things you need to do in order to get the freelance copywriting jobs that you have been looking for.
|
| Home | Site Map | Resource Links |
